You want to make sure that you are searching for a tool that can help you to compress and convert images without compromising the quality of the images. You also need to make sure that your web pages work smarter by considering the process of compressing and converting images.
What Is Image Optimization?
Image optimization is the process of reducing the file size of an image by up to 80% while retaining its quality. You can use a plugin or tool that automatically compresses images to reduce their file size without any visible loss in image quality. This is a fairly easy process these days and should take less than a minute.
How Does Image Optimization Work?
Image optimization can be broken down into two categories: lossy and lossless. Lossless images have less compression so they’re better for large files while a high-quality, or “lossy,” format is ideal when you need small size with no quality lost in the process.
When it comes to optimizing your WordPress images, you should make sure that they are at their most optimized state by removing any unnecessary data from the file. This will help with loading speed and lower hosting costs.
Benefits Of Image Optimization
If you are looking to get more traffic on your website, then one of the things you will want to do is consider image optimization. Image optimization is a technique that has been used for years by businesses who understand how important it can be when it comes to marketing their business.
Image Optimization relies on making sure that all the images being uploaded onto your site are compressed so they take up less storage space and download faster. This means that not only are visitors going to have an easier time viewing them, but search engines will also rank these sites higher since they don’t take as long to load in a browser.
There are many benefits that you can gain from image optimization. The top few benefits that you should know about is the website will load faster, SEO rankings will improve, and you’ll have a higher conversion rate for sales and leads.
Less bandwidth and storage can be used for this which in return reduces costs in hosting and CDN. Lastly, your website backups will also finish faster reducing the cost in backup storage which in turn reduces costs in hosting and CDN.
When it comes to web pages, images are the next heaviest item on a website. On average, 21% of all weight is attributed for these graphics and visuals which means that if your site has heavy duty background photos or other types in its design then you should invest some time into optimizing them so as they do not affect page load speed.
There is no denying that SEO and conversion rates go hand-in-hand. And since fast websites rank higher in search engines, image optimization should be a priority for any business looking to succeed online.
Three Important Factors Of Image Optimization
Image File Format
The three most important image file formats are JPEG, PNG and GIF. The right choice will help optimize your images for search engines to rank higher in Google.
JPEGs are great for photos with lots of colors, PNG files can be used to display simple images that need transparency and GIF for animations only.
There are three main file formats: PNG, JPEG and GIF.
- PNG is a higher quality image but it is uncompressed and has a larger file size.
- JPEG is a compressed image with slightly reduced quality to offer a smaller file size.
- GIF only uses 256 colors and offers lossless compression for animated images.
Compression
There are two main methods of image compression: using a built-in tool on your photo editing software, or using a web tool. With your photo editing software, you can compress images by going to the file menu and selecting save for web.
This will bring up a menu where you can choose the level of compression and the type of compression. You can also save images normally and then use a web tool like TinyPNG or JPEG Mini for easier image compression.
Although it’s a bit manual, these two methods help you to compress images before you start uploading them to your website.
There are also several popular WordPress plugins like Optimole, EWWW Image Optimizer and others that help you compress big images.This is an excellent way to ensure your pictures load faster on the site.
In this post we will talk about EWWW Image Optimizer.
Image Dimensions
Typically, a photo you import from your phone or digital camera will have a high resolution and large file dimensions. These photos are not suitable for websites. It is recommended to resize the photo using an editing software on your computer. Reducing the dimension of the photo will significantly decrease its size.
With the three important factors of image optimization discussed above, let’s take a look at how you can optimize your images using EWWW Image Optimizer.
Introducing EWWW Image Optimizer (IO)
EWWW Image Optimizer is an online tool that lets you compress the size of your image without sacrificing quality. It also allows you to do basic edits like rotate and crop your images too. With an easy-to-use interface, it’s never been easier to optimize your images.
EWWW is a WordPress plugin that helps you optimize your website’s images. EWWW automatically converts your uploaded images to the best image format, complete with compression and resizing. This can help improve your website’s performance, making it faster and easier to load.
EWWW also offers a way to make your images smaller. Visitors won’t notice a difference in image quality, but they will notice how fast the site is to upload.
Images are important for providing context, adding color and meaning to what you’re saying. That’s why EWWW ensures that your images will always look great – no matter the device.
Ewww ensures all formats including PNG, PDF, JPG are displayed correctly across different gadgets such as smartphones, tablets, laptops, desktop computers etc.
EWWW IO is a platform that offers many tools to help with website optimization. With the package, you can automate image compression, adjust CSS/JS, and utilize speed hacks for high-quality digital images that load quickly.
Features And Benefits Of EWWW Image Optimizer
The EWWW Image Optimizer makes it easy to compress your JPG images with no size limits. It also provides Pixel Perfect compression, Lazy Loading, and automatic format conversion. You can configure the maximum dimensions for your images and say goodbye to oversized uploads that slow down your site or use up disk space. Free support is offered for every user all the time while paying customers to get top priority.
- It allows you to compress images without worrying about the size.
- You can use its Pixel Perfect optimization to remove all unnecessary bytes from your images. This process does not harm the quality of your images.
- The comprehensive scanner is capable of going beyond the Media Library to optimize any image from any plugin.
- You can also use its Bulk Optimizer for on-demand compression, or Scheduled Optimization. These tools help you track down un-optimized images.
- You can configure the maximum dimensions for your images.
- It allows advanced users to have more control over the sizes of images generated by WordPress and their theme. You can also disable optimization on a per-size level.
- EWWW IO ensures that every image is in the best format with automatic GIF to PNG, PNG to JPG, and even JPG to PNG for those odd edge-cases.
- It also offers free support all the time.
How To Install And Configure EWWW Image Optimizer
To install the EWWW Image Optimizer plugin, follow these steps:
- Log in to your WordPress site as the administrator.
- In the left-hand pane, click Plugins.
- Click Add New.
- In the Search text box, enter ewww, and then click Search Plugins.
- In the Name column, find EWWW Image Optimizer, and then click Install Now.
- After WordPress finishes installing the plugin, click Activate Plugin.
- Configuring EWWW Image Optimizer
After you install the EWWW Image Optimizer plugin, you can configure it. To do this, follow these steps:
- Log in to your WordPress site as the administrator.
- In the left-hand pane, click Settings, and then click EWWW Image Optimizer.
- The EWWW Image Optimizer Settings page appears.
- Review the settings on the settings page, and then click Save Changes.
- Optimizing existing images
- By default, the EWWW Image Optimizer plugin optimizes any new images that you upload.
You must manually optimize existing images, however. To do this, follow these steps:
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- Log in to your WordPress site as the administrator.
- In the left-hand pane, click settings, and then click EWWW Image Optimizer. The EWWW Image Optimizer
- Settings page appears.
- Click the Bulk Optimize link.
- Use the choose how long to pause between images slider to select an interval (in seconds) between each image optimization
Click To Know More About EWWW Image Optimizer
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